Associate Editor Tim Esterdahl is a married father of three who enjoys all things automotive including wrenching on his collection of old pickups. He also plays an absurd amount of golf. Like really absurd.
One of the fun parts of my job is getting the opportunity to drive a large variety of vehicles. For example, I recently drove a 2015 Toyota Corolla. While, it is a “just” a Corolla to many people, Toyota is working on changing this image.
In the past few weeks, two different news stories are shining a light on all the infotainment, navigation and Bluetooth technology features found in new trucks. The quick synopsis is automakers are spending millions to develop these technologies, yet consumers and owners don’t really care.
Developed in conjunction with Subaru, the Scion FR-S has done wonders in reinvigorating the brand. It is arguably the most attractive offering Toyota’s spin off company has in its lineup and people are buying them in droves. What is so great about it? A rear-wheel drive sports car with sleek lines for under $26k has a lot to do with the demand.
One of the fun about this job is gaining experience. For example, when I drove the 2014 Lexus IS 350 F-Sport, I had a terrible time with the seats causing pain and didn’t really get to enjoy the car. However, the 2015 Lexus IS 350 F Sport didn’t give me that problem. In fact, I got to really enjoy the car this time and boy, did I enjoy it.
Looking for quick modifications idea for your Toyota Tundra. How about swapping in the really cool looking TRD PRO Grille? It really changes the look.