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Associate Editor Tim Esterdahl is a married father of three who enjoys all things automotive including wrenching on his collection of old pickups. He also plays an absurd amount of golf. Like really absurd.

Toyota Teases “World Premiere” Truck for 2016 Chicago Auto Show

In just a few days, Toyota will unveil a new truck at the 2016 Chicago Auto Show. Always tight-lipped, they haven’t let it slip out publicly what they are going to reveal. Instead, they sent out this teaser image.

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Time to place bets on what it is.┬áCan’t wait to see the comments!

2016 Toyota Tundra TRD PRO Arrives

True story: when Toyota first unveiled the Quicksand color on the Tacoma I was less than impressed. Now that I get to see it outside, against a natural back drop, well. I’ve changed my opinion.

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January 2016 Truck Sales – Toyota Trucks Mixed

The first month of 2016 is in the books and the results are all over the place. While the Tacoma was up, the Tundra was down. Also, GM and Ram were up while Ford was down. Is this an odd month or an ongoing trend?

January 2016 truck sales - Toyota trucks mixed

Currently, the Toyota Tacoma is carrying the load for Toyota truck sales.

Toyota Kills Scion, Will Absorb Cars

Toyota killed off the Scion brand today saying it will absorb the current lineup into its existing Toyota brand. This move comes after months of poor sales results for the 13-year-old brand.

2015 Scion FR-S Review - Hot Lava Color Steals the Show

Toyota has decided to kill off the Scion brand and it will likely only be remembered for the FR-S.

Jeep Plans Wrangler Pickup with Diesel and Hybrid Powertrains – Big Deal?

One of the big news items recently is FCA confirming not only is a Jeep Wrangler pickup on the horizon, but also a diesel and hybrid powertrain for those trucks. Could this truck finally force Toyota’s hands or is it just a niche product?

Jeep Plans Pickup with Diesel and Hybrid Powertrains - Big Deal?

This Jeep Gladiator concept could be a visual clue on what a new Wrangler Pickup may look like.