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Associate Editor Tim Esterdahl is a married father of three who enjoys all things automotive including wrenching on his collection of old pickups. He also plays an absurd amount of golf. Like really absurd.

2014 Toyota Tundra 1794 Package Review – Incredible

When Toyota said they were releasing a new higher trim level truck to compete with the trim levels offered by Ford, GM and Ram, I thought great. When, they said the name was 1794 and it was to be based on a country western ranch lifestyle, I was like huh?? Now, I get it. And it is glorious!

The 1794 edition of the Toyota Tundra is an impressive pickup. Note the color variations of the brown paint. Also, the two-tone grille.

The 1794 edition of the Toyota Tundra is an impressive pickup. Note the color variations of the brown paint. Also, the two-tone grille.

AutoGuide Toyota Tundra Interview

AutoGuide did a pretty unique interview with Mike Sweers and the Toyota Tundra. Here is the video.

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Let us know your thoughts.

LA Auto Show – Special Wrapped, Made in America Tundra

In case you missed it, this photo of a specially wrapped Toyota Tundra was spotted and on display at the 2013 LA Auto Show. The picture stands for itself.

LA Auto Show - Special Wrapped, Made in America Tundra

Want a Made In America pickup? That would be the Tundra.

I’ve added that wrap to my X-mas list, have you?

Toyota Tundra Sales Right on Track – November 2013

Toyota released its sales results for November 2013 today, December 3, and the Tundra is meeting its goals. Can it sustain the momentum or is the sales trend just a result of a hot truck market?

Toyota Tundra Sales Right on Track - November 2013

Toyota has the sales of its fullsize truck right on track where it wanted it.

2015 Ford F-150 – The Aluminum Gamble

At the 2014 North American International Auto Show, Ford will unveil the 2015 Ford F-150 (Tim will be there btw). It is becoming one of the most anticipated product reveals in years and it is also a big gamble. Ford plans on using aluminum on a scale that has so far been unprecedented. Will it pay off?

2015 Ford F-150 - The Aluminum Gamble

Ford is planning a big gamble on their 2015 pickup. Will it pay off?