2016 Vincentric Awards Announced – Tacoma Wins, Tundra Runner Up

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There is something nice about being consistent. For 12 years, Vincentric, an automotive data analysis firm, has given out awards for the best value in America and for 12 straight years, the Toyota Tacoma has won its category. In the heated full-size, half-ton segment, the Toyota Tundra finished second to the Ford F-150.

2016 Vincentric Awards Announced - Tacoma Wins, Tundra Runner Up

Picking up yet another award for long-term cost of ownership, the Toyota Tacoma is the hands down best choice in the mid-size segment.

The 2016 Vincentric Best Value in America Awards measures the overall cost of ownership over a 5 year span in 8 different categories: depreciation, fees and taxes, financing, fuel, insurance rates, maintenance, opportunity costs and likely repairs. In order to win in your category, trucks had lower than expected costs when compared to their competitors.

Basically, Vincentric is trying to identify the best vehicle’s for total cost of ownership to consumers. Also, the awards aim to reward automakers for building products meant to reduce ownership costs thereby benefitting consumers.

The analysis measured more than 3,000 different vehicle configurations in all 50 states plus Washington, D.C., using a range of annual mileage intervals and insurance profiles. For all the vehicle winners, click here for a complete list.

Overall, the Toyota brand fared really well with strong performances by Lexus and its luxury sedans helping it earn more awards than any manufacturer, with 9 of the 32 vehicle segments going to the Toyota team.

Unfortunately, we are unable to locate exactly how close of a race it was between Ford’s F-150 and Toyota’s Tundra, but we would wager it was really close.

Filed Under: Auto News


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  1. hemi lol says:

    I would venture to say that they give a lot of points for EPA ratings for MPG……… cause the resale and reliability of the F150 isn’t even on the same planet as the Tundra…….

  2. GoBig says:

    I think Hemi is on to something. The only category I can see Toyota losing is the MPG competition. Of course I’m not sure what opportunity cost means.

  3. bobeast says:

    I’m not sure how much credence I would give to any publication that thinks the 2016 Hyundai Veloster is a sports car.

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