Toyota/Lexus News November 4, 2016

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Toyota/Lexus News November 4, 2016

Need to carry a 10-foot tall trophy? No problem, the Toyota Tundra has it covered.

Toyota Motor Sales Reports October 2016 Sales

Toyota Motor Sales (TMS), U.S.A., Inc., reported October 2016 sales of 186,295 units, a decrease of 8.7 percent from October 2015 on a volume basis. With two fewer selling days in October 2016 compared to October 2015, sales were down 1.7 percent on a daily selling rate (DSR) basis. Toyota Division posted October sales of 161,492 units, down 9.1 percent on a volume basis and 2.1 on a DSR basis. Lexus posted October sales of 24,803 units, down 6.2 percent on a volume basis and up 1 percent on a DSR basis.

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Toyota to Debut Stunning All-New 2018 C-HR at LA Auto Show

The compact crossover game is about to change at 12:45 p.m. PST, Thursday, November 17. Check out the reveal at:


Toyota Tundra Carries Ten-Foot-Tall World Series Trophy During Cubs Victory Parade

Toyota, the official automotive sponsor of the Chicago Cubs and Wrigley Field, congratulates the Cubs on their historic World Series Championship! During the victory parade, a ten-foot-tall replica of the World Series trophy was carried in the bed of a 2017 Toyota Tundra. A second Tundra carried Clark, the official mascot of the Cubs, who waved to fans along the parade route. A RAV4, featuring an exclusive Cubs wrap, rounded out the lineup.


Toyota Goes to the Extreme with SEMA 2016 Builds

Toyota revealed an unprecedented suite of 30 vehicles on display at the 2016 Specialty Equipment Market Association (SEMA) Show. Toyota selected each vehicle to either honor the past, explore the present or reveal the extreme—and in some extreme cases, all three of these elements come into play. There is even a special display honoring Corolla’s 50 years.


Lexus Debuts the World’s First Customized LC 500 at the 2016 SEMA Show

A racing-inspired version of the Lexus LC 500, created by Gordon Ting/Beyond Marketing, debuted at the 2016 SEMA Show. The world’s first customized LC 500 features aerodynamic body work, upgraded suspension, brakes, wheels, tires, and new interior executed by Evasive Motorsports and an engine build imagined by Hard Media, Inc. and D SPORT Magazine, turning the Lexus 5.0-L V8 engine, which is also shared with RC F and GS F, into a 5.6-L with 525 horsepower. Other featured vehicles include: GS F by Clark Ishihara; RC F by Clark Ishihara; RC F GT3 by Lexus.

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Toyota’s Prius G Cracks the Top 10 in SEMA’s Battle of the Builders®

Gordon Ting of Beyond Marketing, builder of the Prius G, has been selected to join the elite company of the top 10 builders in the third annual SEMA Battle of the Builders® competition at the 2016 Specialty Equipment Market Association (SEMA) Show. The Prius G is one of six “Extreme” vehicles that Toyota featured at SEMA.

Toyota to Establish Car-Sharing and Other Mobility Services Platform; Announces Collaboration with U.S. Car-Sharing Company – Getaround

Toyota Motor Corporation will establish a Mobility Services Platform (MSPF) to collaborate with various service providers, as well as telematics insurance.  Based on the proliferation and popularity of mobility services, like car-sharing; the MSPF will have various functions to support mobility services, and leverage the Toyota Smart Center (TSC), the Toyota Big Data Center, and financial services.


Rally RAV4 Wins National Championship

We are all moved by a great story about overcoming adversity.  After a bittersweet DNF at Lake Superior, the team bounced back in triumphant fashion over the weekend at the Empire State Performance Rally (ESPR). Ryan Millen, Christina Fate and their virtually bulletproof Rally RAV4 won the 2WD Class National Championship in NASA Rally Sport’s winner-take-all event.  National Championships are always something to be incredibly proud of, but to put an even finer point on the accomplishment Millen and the RAV4 finished second overall.  With that, they bested every single car in the competition, save one, regardless of class, drive wheels, power level or really anything else.


2017 Highlander with More Power, More Safety and More Model Choices Adds up to More Value Pricing

Toyota announced manufacturer’s suggested retail prices (MSRP) for the 2017 Highlander and Highlander Hybrid sport utility vehicle (SUV).  For 2017, Highlander’s value is significantly enhanced thanks to an array of technologically advanced safety, performance and convenience features added as standard equipment, enhanced styling, and competitive pricing.


American Soldier Network and Toyota Join Forces to Honor Decorated Veteran

Congressional Medal of Honor recipient John Philip Baca was surprised with a Platinum edition Toyota Tundra, complete with a service agreement, pre-paid maintenance plan and $3,500 in gas cards, enabling him to continue his work with veteran and advocacy groups like American Soldier Network (ASN).


Toyota Makes Homes for Flying Mammals…Just in Time for Halloween!

OK, say you’re a bat and you’re in the vicinity of Toyota’s powertrain plant in Buffalo, West Virginia.  For the Bats of Buffalo, Toyota has a treat this Halloween season:  Bat boxes!  Little wooden bungalows where these mosquito-eating machines can snuggle in for a spell and hopefully take up residence during the warmer months to help control the insect population.

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