One of the interesting evolutions in the past decade is how our expectations of truck quality have changed. It used to be if you got 100k miles out of a truck, you were doing good. Now days, things have escalated to the point where every item is a mark on the entire truck’s quality. Is this fair or unfair?
The recent surge in full-size trucks has been a huge part of the economic recovery and increased profitably of automakers. Yet, could the boom lead to long-term quality issues? Ford thinks so.