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GM To Wall Street – Maintain Full-Size Truck Pricing, Profit Over Volume

GM’s CFO meet with Wall Street analysts last week in a private meeting. The message coming out is that GM won’t drop full-size truck prices to increase market share. Rather, it is holding the line. Like Toyota, it seems GM is happy putting profit over volume.

GM To Wall Street - Maintain Full-Size Truck Pricing, Limit Incentives

GM recently told analysts they are holding the line on their pricing discipline. CREDIT: REUTERS/RICK WILKING

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