Last week, I wrote a quick post about the EcoBoost’s quality perception problem with Ford owners titled “EcoBoost Losing Steam with Ford Loyalists.” I talked about some EcoBoost forum comments left by (presumably) Ford truck owners that were less than positive, and concluded that Ford might have a perception problem with their EcoBoost engine family among their loyal customers.
I was (rightly) called out by one of our frequent commenters for that article, as it wasn’t heavy on data. While it wasn’t as if the conclusion I offered was relying exclusively upon comments on some forum (it wasn’t), it certainly did seem that way. SO, I invested $100 in a Google Survey and asked 200 self-identified F150 owners the following question: Do You Think The Ford EcoBoost V6 Is A Reliable Engine?
In what may be surprising to some (but not me), 70% of Ford F150 owners answered either “No” or “Maybe, I’m Not Sure.”