All Entries Tagged With: "promotion"
Ford Marketing Genius – Test Drives For Charity
We’re often accused of bashing Ford Motor Company here at TundraHeadquarters, but let’s be clear – Ford is a solid company. We predicted Ford stock would go up this year (so far it has…big time). We’ve always said the F150 was a good truck in both of our Tundra vs F150 comparisons, and despite our recent lambasting of Ford’s SFE F150, we’re usually on board with every marketing move Ford makes.
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Ford Marketing Genius - $20 Test Drives for Cancer
The latest move – offering to make a $20 donation to the Susan G. Koman foundation for each person that test drives a Ford, Lincoln, or Mercury product between now and July 1st – is unadulterated genius.