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Chrysler Hyundai Truck Partnership – Pros and Cons
Earlier today, we evaluated Hyundai’s desire to become a full-line automaker. While that analysis showed that Hyundai can’t expect their success as a car company to carry over to selling trucks, it doesn’t evaluate the idea of Hyundai selling re-badged Rams.
Here are the pros and cons of a Chrysler-Hyundai truck partnership (HINT: It’s not going to happen).