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Hyundai Santa Cruz Pickup Truck by 2017?

Rumors of a Hyundai pickup truck have been flying around for a few years now, with the most substantial being a rumored tie-up with Chrysler-Fiat. While that particular rumor has died, a new (and well sourced) rumor has Hyundai importing a mid-size pickup truck in 2017.

The truck would be based on the long wheel base version of the Santa Fe, would be built in Korea (Ulsan), and would challenge the Tacoma, the soon-to-debut Chevy Colorado, and the Nissan Frontier for a slice of the North American pickup truck market. This truck would also be sold outside North America to compete with the Ford Ranger and Toyota Hilux.

Hyundai pickup truck

This rendering of the rumored Hyundai pickup based on the Santa Fe – which we’re calling the Santa Cruz – looks feasible, doesn’t it? Click for a larger view.

What follows is an analysis of this rumored truck, with informed estimates about this truck’s name, configuration, and specs. As always, we’ve taken the time to consult with various sources in the industry when preparing this estimate. This isn’t to say that what we’re presenting here is factual, but we feel it’s a good first guess at Hyundai’s future truck plans…and there are a lot of reasons to expect this pickup in 2017 or 2018.

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